VMI members discuss with futurologists Cologne – launched an exclusive program the Visual Merchandising initiative E.v. for their members in Zurich and Bern. Top-class lecturers, visionary, innovative entrepreneurs and researchers discussed deriving trends and developments for retailers with the Auditorium about social changes, and it is. Concrete, already proven solutions for Visual Merchandising were presented as well as research projects, which will influence future solutions or determine. The programme made in Bern, connected with visits to Westside\”an excursion to the Mirgros, one of the most modern shopping centres in Europe. People develop technologies and technologies the company. Today adolescent children will understand so well the world and their relationships like never before in the history. That was the quintessence of the lecture by future researchers Moshe Rappoport, without a doubt the highlight of this Conference of VMI.
Moshe Rappaport is Industry Solutions Lab in Zurich, one of eight research and development centers of the company worldwide, where over 3000 scientists and engineers working on Executive Technology briefer\”in IBM. The Zurich laboratory produced two Nobel Prize winners for Physics (1986 and 1987). Technological developments must be assessed in their practical application\”, Rappoport said. The focus is not the technical possible, but the benefits. Always the question what the user can use therefore arises and it learns just who can knows its markets, analyze them, and listen to.
In this way, the most advanced chip designs that brought computing power on the plastic cards (customer cards, bank cards, etc.) originated in Zurich, and here also the ideas for the Metro were forged future store. At the latest since the global opportunity to use the worldwide web information technology influenced the development of companies and the emergence of new forms of distribution. Amazon and eBay it would without does not give, offers of today’s scope (for example, in the retail sector) are not controllable without information technology do not build and large international companies.