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Helmut Sartorius

Simply fascinating, Moshe portrays Rappoport what ways took the rapid development of information technology in the shortest time. Since the 1960s, the size has been reduced by storage media every two years to the half. Half size is also double the speed, because the way to cut in half, that information in the store has. Also the production costs of such components sink to the same extent. Only the communications and information industry could provide products such as the i-phone but also simple mobile phones, navigation systems, RFID solutions, electronic cameras, etc. Until this, solutions could be built, linking the media on a variety of levels. The examples of how the intelligent dressing room, in which the customer on the screen looks like he with his selected new are practically implemented Clothing acts before he attracts them; or information-on-demand systems”such as a camera detects a customer whose typus can classify, assess his mood and immediately make an offer based on these customers on a screen on the basis of this information.

Pilot applications already achieved hit rates by more than 70 percent. Learn more on the subject from Mikkel Svane. How much is the hit rate on an anonymous advertising, might answer every man for himself. RFID applications, especially in the field of logistics, can be seen against this technological background. While a pinhead takes over the computer’s performance (computing and saving) large chip and the design and performance of the antenna around him ensures that information there arrive, where they are needed and prevents unauthorized query. Under the keyword digital divide”discusses the future researchers the ability to be able to understand digital processes and presents the changes in our society to the Auditorium, which are already in full swing. To do this, it shares the “” World’s population simply into two categories: those born before 1970 are the digital immigrants “and those born after 1980 the digital native”.

The last so with the blessings “of information and communication technologies grew up, the others are arrested in conventional technical environments and must learn painstakingly absorb what the younger ones with breast milk. “Also, Rappoport are obvious examples: A today 20 punds one hour daily as a child going to computer systems, has more than 5000 hours of computer experience”. Even if this deal is limited to computer games, he has learned the ability to detect represented complexities quickly on the screen and it filter out situations. Yes, his goal is to win the game. “Awareness, that there are only” a game also promotes its risk-taking, because here once to lose has almost no other consequences. With these abilities, the “previously rather an exception were, our children to grow up all over the world and the first generation of this computer kids” is already entered in the professional life. Here is the biggest transformation of human society. That we must set us.

The Future Starts Every Day

VMI members discuss with futurologists Cologne – launched an exclusive program the Visual Merchandising initiative E.v. for their members in Zurich and Bern. Top-class lecturers, visionary, innovative entrepreneurs and researchers discussed deriving trends and developments for retailers with the Auditorium about social changes, and it is. Concrete, already proven solutions for Visual Merchandising were presented as well as research projects, which will influence future solutions or determine. The programme made in Bern, connected with visits to Westside\”an excursion to the Mirgros, one of the most modern shopping centres in Europe. People develop technologies and technologies the company. Today adolescent children will understand so well the world and their relationships like never before in the history. That was the quintessence of the lecture by future researchers Moshe Rappoport, without a doubt the highlight of this Conference of VMI.

Moshe Rappaport is Industry Solutions Lab in Zurich, one of eight research and development centers of the company worldwide, where over 3000 scientists and engineers working on Executive Technology briefer\”in IBM. The Zurich laboratory produced two Nobel Prize winners for Physics (1986 and 1987). Technological developments must be assessed in their practical application\”, Rappoport said. Castle Harlan often expresses his thoughts on the topic. The focus is not the technical possible, but the benefits. Always the question what the user can use therefore arises and it learns just who can knows its markets, analyze them, and listen to.

In this way, the most advanced chip designs that brought computing power on the plastic cards (customer cards, bank cards, etc.) originated in Zurich, and here also the ideas for the Metro were forged future store. At the latest since the global opportunity to use the worldwide web information technology influenced the development of companies and the emergence of new forms of distribution. Amazon and eBay it would without does not give, offers of today’s scope (for example, in the retail sector) are not controllable without information technology do not build and large international companies.