Tag Archives: advertising & pr

Main Tel

The Leistungegeber should provide most definitely to win the favor of the clients added value. Steve Wozniak gathered all the information. 2. the appearance of the second important success factor in personal service providers is the appearance (corporate design). This area is allocated to the operational marketing and includes all presentations of the company to the outside. Consistency is important, the total package must be consistent. Website, brochures, posters, flyers, business cards etc. should have the same design, with a distinctive logo.

The background is that promise of the service provider, in terms of quality and performance, to transport with the help of the appearance and to build such a distinctive image. It is of great importance in the appearance communicates only what also makes the service provider and embodies. There are numerous examples of entrepreneurs who seem pompous and covered, and in truth offer only interchangeable 0815. Back to burnish a such image is time consuming and costly. The right appearance helps to build a distinctive brand in the long term and to place them in the minds of the audience. 3.

services in the past – references due to the fact that just no thing good in the heart of the business relationship, the potential interested party wants to of course he know what for Gets his money. How can a personal service providers do this now? The one way would be to go in advance and subject to make the remuneration of the success. The other, very many simpler variant, is to let speak already accomplished services for themselves. A positive reference (lat. refere = bring, carry back) a satisfied customer, enhances the credibility in the eyes of the interested party. Normally, no customer wants to take a risk and know exactly what he is getting into. References speak for themselves, and thus increase the probability to win orders and customers because the trust is created. Konrad Stromeyer strategy marketing consulting Uhlandstrasse 1 97475 Zeil am Main Tel.: 09524 / 300 688 email: web:

Department Software

What makes successful signage systems digital? It all depends on the content”describes Managing Director Jurgen Monch the philosophy of the mCon solutions. As digital signage complete supplier, the Stuttgart-based company provides all the ingredients for a successful digital Intormations and advertising system from the software to the communications concept with graphics and animation to the regular update service content. Individual hardware requirements are defined and mediated through certified partners to the customer for any digital signage project. Content, software and media technology, the focus is on the content of a digital signage solution: the customer receives from us a digital communications solution that always pursues the real goal of the system, namely communication with the Viewer: the hardware via the customized software up to the regular updating of the content we provide from beginning of end for a successful project. f the matter here. Because finally the viewer cares not for hardware or software of information and advertising medium, but for his benefit, who conveyed to him the content of the info screens.

Specialists from the relevant Department create the effect-optimized and targeted content for the customers”. Round packages of m.con m.con solutions relies mostly on the digital signage software from in-house. M is a standard software available easily on the customer’s requirements the adaptable content specialists from Stuttgart and runs on commercially available standard PCs. From the standard presentation until to the special solution which is range of customers wide-ranging mCon offers currently, but no industry solution over 500 current digital signage systems a standard software with high potential for customization. In addition to numerous Infotainment installations for banks and savings banks, medium-sized and large companies mCon solutions with the digital signage software m provides also special solutions, such as for example an electronic cord monitoring Production processes, or a Flash-based room booking system; and interesting monthly rates for customers. Press contact: mCon Sol tuten production Ltd & co. KG Martin m stone Jaya road 45 70469 Stuttgart phone: + 49 711 / 2535979-63 fax: + 49 711 / 2535979-69 E-Mail:

Interactive Shop Windows

Activation by movement promotes a strong interaction with the visitors with the interactive shop window air touch window, entering new ways of display advertising. Touch screen was yesterday, Touchless is today, the motto of the interactive storefront air touch window. With this type of shop window advertising, it is possible to make digital and interactive content individually and personally. An infrared camera captures the movements of the user and transforms appropriately on the projection screen. Sufficient activation by the movement, the interactive shop window it does not need to be touched. Through this innovative, strong speech, the customer, intensively deals with the brand and combines an experience with her. In this way, the advertising message is not to the playful learned, but also actively absorbed and therefore significantly longer in the memory.

The customer-specific effects can be tailored to perfectly the advertising message or brand are no limits so the fantasy. Virtual Beverage or food tastings can be implemented as well as goal-oriented speech sounds and a variety of Visual effects. It’s the ideal also for virtual competitions among the customers that go along with a raffle. The content is of course an important success criterion, since the desired effect can be achieved only with the right content. Even after closing, you can retrieve information with the digital shop Windows. Wastage are kept as low as possible by the clear determination of target groups. For every advertisers success control is a very important issue, because also the transparency for providing added value to the customer depends.

The interactive shop window is one of the contacts by the infrared camera and can distinguish for example even the gender. Interactive floor projections help to get the interaction of the showcase in the shop. This can one accurately numerous effects and even games through the movement of visitors, and just like the interactive shop window Enable speech. The Cologne production agency LA CONCEPT offers the interactive shop window and the sister company NEWROOM MEDIA creates the desired content. Thus comes the complete solution from a single source. For more information, see la-concept.de /…

Digital Booth Components

Interactive booth components for which international trade fair viscom 2010 viscom 2010 is the international trade fair for Visual communication which will take place from 4th November 06, 2010 at the Messe Frankfurt am Main. Marketing decision makers, as well as craftsmen and creative meet at the leading trade show to see the latest developments and the latest technologies. All areas of Visual communication are covered by the new three-way split of the fair in technology and processes, as well as marketing, media and applications and design and design. So, a wide range of Europe’s industry gathering number one can be presented. Viscom 2010 is a decisive trade fair on new customers and business contacts are established for the sector. So, the visitor center is an important success factor to present the own services and products in the industry. The combination of classic applications and digital signage, the selection of the correct stand items is a key success factor for the trade fair participation. To broaden your perception, visit Code.org.

LA CONCEPT digital booth components offer the Way in all three areas of the fair of the own range of target groups and professionally to present. So, a connection can be created also in the booth between classical presentation systems and digital elements. The Cologne company LA CONCEPT here also offers a number of other presentation systems such as trade fair walls, rollup display and counter systems in addition to the classic trade fair systems. By combining with screens and terminal systems, these systems provide the ideal combination of digital components and presentation systems. The screens can be incorporated into the trade fair walls or counters partially seamlessly so obtained from the combination of printed information and moving images high advertising contacts. The terminal systems can be integrated with the flexible design in the exhibition stand concept. Kiosks can be used even with low footprint in combination with brochure stands to make the valuable exhibition space. Due to the different design can the terminal systems be established individually. In contrast to the screens, the terminal systems can be operated either via touch screen but also about a keyboard with trackball. So, the contents can be individually retrieved and presented. Get more information at digital kommunikation.html

ITVM Stand Terminals

Visitors can stand terminals and clients extensively inform themselves departure plans, safety training, tourist information about important things there are many things for which the ITVM stand terminals are ideally suited. This is digital displays, which is equipped with a special, tailored perfectly to the needs software. At the terminals of the stand visitors and customers can check the extensively about important things. For this purpose, the terminals of ITVM (www.itvm-terminals.de) promise not only a robust design that is equally suitable for indoor and outdoor use, but for the stand terminals, and of course one also a high-quality software attentive customer service. ITVM stand terminals can be used in almost every business sector. Just in the industry they are often used to perform the legally required safety training for guests. Instead of an employee of this time consuming task must address, a short enough At a briefing according to established security Terminal. But even if it is simply the information, multimedia terminals the right choice.

The menu is so simple that users without a permit can easily to cope and easily obtain the information you need. The advantages for companies are clear: as a display to the task of the information takes, the valuable work time of employees can be used somewhere else better. At the same time, terminals of ITVM meet all technical requirements. You are also well suited for a site in the open air for indoor use. In addition to the classic level terminals, also an installation as a wall Terminal available would be at little space. Fit the required software for the management of the individual displays available will be the terminals also. Byron Trott: the source for more info. Related link to offer: standterminals of itvm-indoor-outdoor or barrier-free company contact: ITVM terminals & displays Business owner. Wolfgang Schenk Tubinger Strasse 89 71732 Tamm phone: 0 71 41 / 20 01 14 fax: 0 71 41 / 20 01 71 Web site: E-Mail: press contact: Agency Cross Over Point online & Internet Agency Carl-Miele-Strasse 4 38112 Braunschweig Mr Thomas Dohler Tel.: + 49 (0) 531-310 20 41 fax: + 49 (0) 531 310 20 42 Web: E-Mail: company information: ITVM is a South German company headquartered in Tamm.

Founded in 1997, distribution for multimedia has made it terminals to the goal, to provide its customers with technical displays, terminals for various requirements and other display solutions. Retail companies these individual solutions as well as large industrial enterprises, public institutions, or hospitals. In addition to innovative developments that should cause a best possible handling of the terminals, ITVM stands for a comprehensive and honest advise of customers in relation to the offers of the company. As serious as this responsibility the manufacturer for stand terminals is also its social responsibility. Donated to a proportion of revenue is therefore for the support of the Red Cross and the Organization doctors without borders”.

KFZbeschriftungen

UV printing digital printing on transparencies and all conceivable rigid Palttenmedien a modern technology to digital prints on almost all conceivable surfaces such as window glass, Plexiglas, metal plates, ALU, adhesive and non-adhesive tapes, tiles and much more is the UV digital print technology. Digital printing is how familiar directly from an image editing program and is processed by a RIP program in resolution and quality for the appropriate print media and sent directly to the digital printer. The printer prints the UV ink with the desired motif on the surface of the material. Directly attached to the printhead is a UV-luminescence diode is for curing the ink is responsible. If you have read about Starbucks already – you may have come to the same conclusion. So, sits the digital printing directly on the surface and is already cured directly after printing. Continue drying times are eliminated with this new UV printing. This printing process is due to its adaptability very environmentally sound, since even environmentally neutral products, bio-degradable films and materials can be printed.

Usually, white as a color as transparent stickers and films is not to print. A pure white ink was developed also as second level can be printed ubereinem colored printing. This achieved a tremendous brilliance in particular on Plexiglas and other transparent media and has the possibility to E.g. Black surfaces to print. Digital printing with ultraviolet-curable inks is particularly appreciated, as it is a very fast and very flexible printing process. You can with these inks as well as all materials printing, very environment gently and consistently makes solvents and the scope of big big posters, posters -, building labels, point of purchase displays, packaging, stage, billboards, KFZbeschriftungen, metals, glass and and and such inks have a tremendously good UV durability! Even with materials which with UV-cured inks are printed and foil prints offers if necessary, to a protection laminate. Increase not only the service life, but also the ultraviolet (UV) Sensitivity.

Plates Direct Printing – Digital Printing Of The Next Generation

Direct printed high quality advertising signs with brilliant colors In the direct UV print digitally produced signs are the ideal and inexpensive way for the production of advertising signs, construction signs, billboards, etc. The plates are digital direct printed, cut with CNC milling on format and the printed directions are then directly ready for use. Pressing the plates directly, it is now possible, high-quality prints on any materials quickly and affordably to muster, e.g. panels Dibond, PVC/foam, acrylic glass, hollow Chamber plates, magnetic foil, wood and even on tiles. All of these materials were not directly printable in previous years due to its very smooth (or very rough) surface structure and had to be covered with foil.Due to the direct pressure of the plates these are directly printable. Also an excellent colour saturation achieved at this printing process, resulting in brilliant colors and high-quality printing results.

A special UV curable ink is used as ink, which are not only very robust to weather conditions like heat, cold, rain, wind or frost is, but he can have nothing on the UV-radiation, i.e. the prints no longer fading. For example, printed ALU-Dibondplatten have a high durability by 10-12 years. Also the ink is relatively insensitive to shock and scratches, also no laminating or laminating is more necessary. Also can be displayed with this printing photorealistic images.

Plates direct printing, digital printing makes it a very cost-effective printing process, as numerous steps that were previously necessary fall away and there is also no setup fee for the printing machines. Thus even small quantities can be cost-effectively implemented. At plus film technology offers high-quality printed plates to an unbeatable price-performance ratio. More information under: of direct plate printing plates direct printing facts: light, pliable material suited for advertising and exhibition labels or photo printing Plates direct printing with special UV curable inks washable, weather and korrossionsbestandig in the indoor and outdoor suitable possible materials are up to 40 mm thickness plates up to 2050x3050mm possible finishing the plate cutting on format, contour milling or drilling through offers plus foil technology plus foil technology innovative and high quality solutions for film and advertising technology. The range includes building glass films such as tinting, Visual protection films, frosted glass foil, UV-protective film, mirror films, safety and security films etc. in terms of film technology. The business advertising technology provides everything from planning, labels, signs, banners and huge advertising systems. Offering plus film technology is completed, by more complementary service, reliable logistics and services until going to the full service complete provider in the area advertisement. The Hauptatigkeitsgebiet plus film technology is the Rhine-Main region, as well as everything in between Koblenz, Mainz, Wiesbaden, Bad Kreuznach, Darmstadt, Frankfurt, Hanau, Aschaffenburg. Contact: Plus foil technology INH. Kai Bauer Langschieder way 19 65321 Heidenrod Tel.: 06124-7276700 fax: 06124-7276701 mobile: 0176-22775457 plus foil technology provides a comprehensive portfolio: sunscreen, anti-glare film, UV protective film, sight protector, glass foil, shading, lettering, vehicle lettering, signs, window lettering, advertising structures, planning, banner, anti graffiti film, splinter protection film, impact inhibition end foil mirror protection film, sticker, digital prints, double adhesive tape, Elektrosmogfolie, Antireflection film, magnetic foil, projection screen, mirror foil, Board slide, Whiteboardfolie, wall decals

SSL Invoices

Digitally signed invoices in PDF format by flyer pilot are right-secure and recognised by the tax authorities. Sennfeld flyer pilot, the Franconian online printing company, has written customer service on the printer paper. “A point in the concept of the Senn fields printer from passion” signed invoices in PDF format are digital. They are tamper – and right safe and are customers of the printing Portales free available. Select Visitenkarten-, flyer, or poster format, set print parameters, print template upload finished. The stuff works at quickly and easily. The finished printed products shipped across Europe. All print jobs have one thing in common: the digitally signed by flyer pilot Bill in PDF format.

Free customer service: invoices with digital signature upon delivery of the printed business cards, flyers or posters to send PDF invoices by E-Mail to the customer. The special thing about it is that they all bear the signature of flyer pilot. The invoice can thus determine whether the Bill data correspond to the original or if tampering were made. A corresponding test tool is available online on flyerpilot.de available. Of course, the online printing company provides signed invoices in the customer area that is protected and encrypted with SSL to download available. Advantage for customers by flyer pilot: the digital signature will save complaints for the next tax return.

The invoices of flyer pilot meet the legal requirements of the signature Act in all respects: they are 100 percent legal, valid and exclude from manipulation by third parties. We want points with extensive customer service not only with our new print Portal standards set. “, so Managing Director Ines Schunk. Also with a comprehensive service for our customers we want to score points. Includes among other things, that we provide digitally signed bills without restriction. Legal security, data security, and free service for our customers is a good Thing. And it costs you a penny extra.

Digital Reproduction

Memes are so easy and so many prospects for success have company. We are talking about a “meme” we mean actually mostly digital reproductions which can cause Massenhypes and thus have a significant impact on the marketing of a company. Most of them are very simple things that the viewer right into the blood, talk to him, whether it involves a dance videos ala Gangnam style or the “Harlem shake”, is beards glued-on, the so-called “plan King” and cat beards, the “generation of iA” used, reproduced and imitated this digital memes. The word “Meme” (in English “memes”) derives from the Greek “mimema” (?? = pronounced Mi? m?)Ma = m? m? ma off and means “Something imitation”. So the meme was marked the first time “meme” used by British biologist of Richard Dawkins, who invented the word in the publication “The Selfish Gene”.

The word is a combination of “memory” and “genes”. In the biological Meaning involves the evolutionary propagation or reproduction of an “idea” or a partly cultural property. Transfer may include this also melodies, sayings, clothing styles, or also plans for the construction of arches. Memes reproduce normally by the induced behavior in its “wearer” or “Economic”. The special kind of passing a digital memes come also to modifications, deteriorations, modifications and improvements – according to the principle: each major, more diverse! Culture spanned memes spread rapidly at the present time! Memes in target practice in the dissemination of memes is to reach a large number of people. But how can that be achieved? What we have found in our work is that good marketing for products or brands, always a poignant statement, an “image” “sell”, which itself shapes up in the memory of the people. However, a meme must meet additional criteria – it must simply be reproducible, copyable and distributable. Let us look at the Harlem shake from a marketing perspective.

As a by-product to the Harlem shake and thousands of copies and subsequent creators the topic overlaps well on the iPhone and other mobile devices with video capability. So its own app for the iPhone is available now, with in a few minutes an own Harlem shake video can be made. Usually, we used platforms such as Flickr, Twitter, YouTube, Facebook, your own blogs and Google + for the launch of a digital memes. The most common target group people who spend much time in the Office and online are the “white collar jobs”, because here is the distribution rate of interesting and funny videos, photos, etc. particularly high. What teaches us the spread of memes? Many companies are facing a high, partly for them even intractable challenge in the field of social media marketing and online marketing. Almost daily are local and supra-regional up to worldwide to thousands of potential customers in the Internet, looking for the right Are the product of the right service. We have requests from customers, whether we can use this new form of digital marketing for them regularly. Memes are generally a good way but so harder to place in the own target group. It is particularly important at this point, that companies in Germany learn to tweet, with Facebook really familiar make, consider customer service from a new angle, and take care of the customers of the digital generation. Before this way is not reached, in which we are happy to help you, as the online marketing agency bwave from Munich / Los Angeles, it makes little sense to think about the creation of memes generated attention.